World Breastfeeding Week is celebrated during the first week of August. This year marks the 20th anniversary of World Breastfeeding Week, and the theme for 2012 is "Understanding the Past, Planning the Future." In addition to the links below, look for relevant resources in the Education and Training Materials Database and find bulletin boards to promote breastfeeding in the Bulletin Board Exchange.
World Breastfeeding Week
Think Breastfeeding. Think WIC!
Arkansas WIC.
This street advertisement campaign by Arkansas WIC was developed to promote WIC services and breastfeeding efforts throughout Arkansas. The bookmarks support the campaign efforts.
World Breastfeeding Week
World Alliance for Breastfeeding Action.
Celebrating 10 years of WHO/UNICEF's global strategy for infant and young child feeding.
Loving Support™ Through Peer Counseling: A Journey Together
USDA. Food and Nutrition Service.
New materials to help integrate breastfeeding peer counselors into WIC Clinics across the nation.
Breastfeeding Report Card 2011
HHS. Centers for Disease Control and Prevention.
The Breastfeeding Report Card, now in its 5th year, provides perspectives on state and national trends in breastfeeding data.
Infant Feeding Guidelines (PDF | 3 MB)
California Department of Public Health.
This guide for health care providers includes information on breastfeeding and client handouts. Also provides tips for troubleshooting breastfeeding concerns.
Handouts for Breastfeeding Moms
USDA. WIC Works Resource System.
Handouts from a variety of organizations that may be downloaded and distributed to WIC participants.
WIC Breastfeeding Support Infographic
National WIC Association.
Educational tool to show how WIC plays an important role in improving breastfeeding rates across the nation.
Breastfeeding Text Message Posters
Ohio WIC.
These posters were developed by Ohio WIC to provide easy tips and information about breastfeeding.
Government in Action on Breastfeeding
Womenshealth.gov
The Office on Women's Health continues to partner with other agencies and organizations to focus attention on the importance of breastfeeding.
Your Guide to Breastfeeding
HHS. National Women's Health Information Center.
An updated publication with information and support designed for breastfeeding mothers.
Celebrate and Plan for World Breastfeeding Week 2012
Baby Gooroo.
Includes ideas for meeting the objectives for World Breastfeeding Week 2012.